Effective Persuasion in Business
Learn how to persuade customers, clients and employees of your offerings.

Cars need fuel. Animals need food. Plants need water. And business? Business needs customers- first and foremost. No business can survive without sales.

Some entrepreneurs try to sell at any cost. You may have experienced this yourself, fighting over prices, breaking principles just to get a customer, working after hours- anything just to get a sale.

Meanwhile, there are entrepreneurs who are able to live on their own terms with an abundance of customers, without the need to consistently recruit more. Why is this happening?

The key to sales is effective persuasion

Persuasion, or convincing others, is the most important skill in business. It is what determines sales. If you don't know persuasion, it's like not knowing how to breathe, but instead being hooked up to an oxygen machine....

Persuasion comes in handy in every field of doing business.

• During phone calls.

• During face-to-face meetings with contractors.

• When you create sales descriptions.

• When you plan communications with customers.

• When you recruit employees.

You may think that you don't know how to sell. That you lack knowledge and experience. However, persuasion can be learned! Just as you have learned to drive a car, swim, or even speak.

The truth is that if you can communicate with others, you have the potential to convince them to share your opinion just by using persuasion techniques.

And if you can't do it yet, check out our course: The Power of Persuasion in Business

Now you can buy it for only £29

What will you find in the course?

Our 5-step model of persuasion will allow you to effectively influence others in both direct and mass communication:

• You will learn how to understand the real and hidden needs of your customers so that your message grabs their hearts.

• You will discover the linguistic model used in persuasion - learn the secrets of persuasive messaging.

• You will learn step-by-step what you need to say to bypass the consumer's anti-spam defense mechanisms.

• You will learn about Power Words - words that influence customers.

• You will learn how to create consistent marketing communication and how to use persuasion on many levels.

• You will learn persuasive tricks, simple methods that you can use almost immediately.

• You will understand what ethical persuasion is and how to distinguish it from manipulation.

Who is this course for?

Persuasion comes in handy in almost every business situation - when you are conducting a sales call, creating an offer, writing text for a blog, designing an advertisement or hiring employees. Therefore, if you want to more effectively persuade others to your point of view, then this course is for you. It will most benefit:

• Entrepreneurs who want to grow their businesses faster.

• Marketers and copywriters who fulfill assignments for their clients.

• Freelancers who want to sell their services more effectively at higher rates.

• Salespeople who communicate with customers on a daily basis and encourage them to sell.

• Professionals and employees who want to dynamically advance their careers.

• Leaders and speakers who want to more powerfully influence audiences.

In this course we will focus on ethical persuasion in business. You will learn how to successfully market and sell, without lies and manipulation.