The Power of Persuasion: How to effortlessly and naturally influence people.
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Everyone is a natural master of persuasion. When we really need something wholeheartedly we are able to persuade anyone of anything and get whatever we need. Sometimes it is easy, other times it takes huge effort and requires extraordinary persistence. But persuasion always works.
The main challenge is to be able to repeat these acts of persuasion whenever you need them. To do that you must move from spontaneous acts of persuasion to more structured ones that can be mastered and repeated.
Persuasion is convincing someone to adopt a certain point of view, to agree to a commitment, to change their beliefs and behaviours, purchase a product, or take an action you want them to take.
Persuasion is an act of influencing – however influence comes from who you are, whereas persuasion is action in itself. Influence has a long term impact and persuasion is more a short term strategy.
Very often we persuade effectively without even knowing that we are using these techniques.
This ebook is part of the online workshop The Power of Persuasion: Three Little-Known Powerful Techniques
WHAT WILL YOU LEARN?
- How to prepare a good persuasive speech, presentation or conversation.
- How to structure your arguments.
- Whether to appeal to emotions or to the rational mind.
- How to use features and benefits.
- How to ask powerful questions.
- What the conversion theory is, and how to use it in your endeavours.
- How to use the scarcity principle.
- How to naturally limit your proposal in time.
- What the amplification hypothesis is, and how it can help you in your negotiations.
To many of us the expression “to persuade people” carries a negative connotation and often brings an image of an unethical and noisy salesman or a demagogue at a political rally.
But that’s not accurate.
Persuasion is a critical part of our everyday lives.
Disagreements, differing opinions and contradictory goals are what we normally experience in every organization.
Only those who know how to influence and persuade can use all these differences and transform them into a positive energy, a spirit of cooperation and a unity of hearts and minds working together on common goals.
The subtle art of persuasion helps every one of us, living in a very complex and competitive world, to smoothly achieve everything that is important for us.
READ A FEW OPINIONS ABOUT OUR ONLINE COURSES OUR ONLINE COURSES
The personal finance planning course is a real compendium of interestingly presented and accessible knowledge – and this is most important, because often financial information and knowledge is presented in such a way that hardly anyone understands anything of it. So with pleasure and curiosity you can open yourself to it (the knowledge presented in this course) and start your own financial education, and it’s also a way to adopt the right attitude and habits when it comes to the financial aspect of your life.
Wieslaw Kluz, entrepreneur, author of books about business, including “How to work less and earn more”.
The knowledge presented in the Internet course on planning personal finances is very useful and even essential for every conscious person. The information is given in a simple and accessible manner. All tips that are included are easily digestible and moreover very practical – you can and even need to apply them immediately in practice.
I really like the language and form of the message, maybe that’s why even I follow the recommendations and make personal financial statements :).
Thank you for helping me to put my personal finances in order. I can already see a significant change in my approach to spending.
Edyta, real estate agent.
I’m one of those people who manage their finances well. So I was a bit skeptical about the online course in personal finance planning – as knowledge that could possibly help me manage my money a little better. How surprised I was, when it turned out that successive sessions of the course uncover a previously unknown world of finance presented from many surprising and revealing points of view. The advantage of the course is not only comprehensive knowledge of modern finances,
but also the fact that you can immediately apply it in practice. The course is prepared in a very attractive and comprehensible way. It is original and authorial work, but it also presents the most interesting world achievements in the field of financial education.
Przemysław Gros, computer scientist and programmer, owner of MiniDesign company.
A great resource for anyone who wants to take control of their finances.
Elizabeth Ann Lawless, bestselling author at Amazon.com.